John Crestani – How Google Ads Work (Video Summary)
Affiliate Marketing expert John Crestani goes into a deep dive explanation of the different types of ads you can run on Google Ads (formerly google adwords).
Watch John’s Free Webinar: How To Earn 6 Figure Income Online
Watch the full training in the video below:
Here are my main takeaways from John’s Presentation:
- There are 3 types of ads you can run
- Search Ads
- Display Ads
- Youtube Ads
- The interface changes all the time
- John recommends to start your campaigns without any goals
- Choose the results you want from the campaign
- Phone Calls
- Website Visits
- Beware of the “sneaky” tactic that google uses when they automatically assume you want to run search AND Display ads.
- Set a budget (John recommends $20/day to start)
- John Recommends starting by optimizing for clicks
- Enter in keywords for your ad group (John recommends 5-15 keywords)
If you want to see John’s preferred method of making money online with affiliate marketing, check out the free training below:
FREE Training: Learn John’s Strategy To Make a 6 Figure Income Online
